Sarah: Other - USA

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iCEO™: 91321

Position: Other

Nationality: USA

Home Country: USA

Experience

Experienced executive with a robust background in strategic communications and digital innovation. Industry pioneer leading innovation by leveraging technology and ethical AI to transform marketing practices and drive sustainable growth.

Major Achievements

Authored comprehensive social strategies for 12 global channels, driving the digital presence and regional adaptations for a leading DTC cybersecurity brand. Spearheaded pioneering launches on Pinterest and TikTok with a modest budget of $5K/month, resulting in significant audience growth and a sustained triple-digit increase in brand engagement metrics, impacting the agency’s performance positively enough to carry the account metrics for a full quarter.

Industry Sector Competencies

• E-Commerce/Internet
• generative AI
• Marketing, Advertising, Communications
• Media
• Strategy

Professional Objectives

• Function: Chief Creative Officer (CCO), Chief Strategy Officer (CSO), Chief Marketing Officer (CMO), Chief Innovation Officer (CIO), Director of Communications, Head of Business Development, Head of Marketing, Head of Communications, Head of Social
• Interim Manager: Yes
• Permanent Position: Yes
• Operational: Yes
• Availability: Full time, Part time, Coaching on demand
• Prefered Locations: North America, Europe

Additional Professional Interests

• Operational Coaching on demand
• Non Executive Director Assignments

Countries Covered

• USA

Operational Competencies

• AI strategy (Expert)
• DEI strategy (Expert)
• ESG & sustainability strategy (Professional)
• Technologies to market (Expert)
• Business development (Expert)
• Acquisition and shadow management (Expert)
• New product or service launch (Expert)
• Company rescue or turnaround (Professional)
• Pre or post investment audit (Professional)