Julie: Sales & Marketing Director - France

 

iCEO™: 91052

Position: Sales & Marketing Director

Nationality: France

Home Country: France

 

An highly experienced Marketing & Communications specialist with 20+ years of experience, I`ve worked for multinational companies, both with local/country and global remits. I`ve been responsible for significant budgets, always striving to deliver value for money and bottom line impact. My aim is always to deploy strategies that meet customer needs and drive growth.

Drive digital transformation and demand generation strategy in the context of rapid growth (organic & acquisition-led). • Devise the digital transformation strategy to meet market needs and drive lead generation • Implement a global brand strategy following the acquisition of Hudson Global in Europe • Develop marketing collateral, sales tools and social media programmes • Migrate 25 websites into one global platform to showcase the broad range of talent solutions • Drive cross-selling opportunities and lead generation • Launch new talent consulting solutions and products to anticipate and meet organisation’s fast evolving needs • Create tailored marketing campaigns to support business growth objectives • Implement monthly dashboards to track and measure the ROI of marketing initiatives • Manage a multicultural team of 11 people across Europe and Greater China